The law of the golden arches

Although you may seem absurd, this law was formulated by by Thomas Friedman, who is nothing less than a New York Times columnist with 3 Pulitzer Prize behind their backs. The statement is as follows:

"There has never been two countries, both with McDonald's, which has come from a war that McDonald's was installed in them"

The exception we have it in the NATO attack on Yugoslavia in 1994. Although the most orthodox of the law even deny that this was an exception because it was not a war between countries but between Yugoslavia and one organization: NATO.

Undoubtedly, a law seemingly silly question but that could well lead us to know some of the benefits of globalization and progress (that they know all the disadvantages well).

Yesterday he had to present results at the McDonald's earned above expectations.

The giant food Mc.Donald 's has posted a net profit today, for the first quarter of the year, from about 946.1 million dollars, compared with 762.4 million achieved in the same period of years ago now . These results represent a growth of 31% over the same period of 2007. Variations in exchange rates contributed about 5 percentage points to growth in sales.

To which I wonder Will there be a direct relationship between sales of McDonalds and the crises?. The logic makes us think that if there is crisis when car sales drop, in turn should raise the fast food huh?. I again emphasize that we must try to see the crisis as an opportunity to salvage business forgotten in times of fat.

Another important aspect of the results of that McDonalds get 5% extras that have won thanks to exchange rates, which can be the difference between mediocre to get some good results. Normal, watching as the euro broke past the barrier of $ 1.6.

The euro has overcome resistance to another position above the 1.60 U.S. dollars for the first time in its history. The U.S. financial crisis and the fight against inflation from the European Central Bank have led the currency to this new barrier.

On the eve of this achievement, the ECB said it would maintain its policy of high interest rates, which has urged the single currency and a foreign currency that could be devalued more than fulfilled the predictions that point to a cut in rates to be adopted by the Book U.S. Federal at its next meeting on April 30.

Still on the accounts of companies, today it has touched the People's Bank examined and see who wins 12.1% and rises more bad debt almost 1%. Eye because delinquencies rose from 0.73% to 0.98%.

The engine of this period were appropriation in the mortgage loans without collateral, which rose 19.2% in year terms, while mortgages continued slowing its rate of growth (9.6% up to March), the fruit of a strategy the entity that began three years ago.

Without doubt, excellent news for Mc Donald's

Written by Carlos Lopez on April 23, 2008 with 255 comments
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